You might create a global audience, including all of the employees in your company.
To create this audience:
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On the Audience Management screen, click Create a new audience.
The Create new audience screen appears. -
In the Name field, enter a name for the audience. For example, Global audience.
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In the Include users where... section:
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Click Add filter.
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From the Please select an option dropdown, select Email.
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From the = dropdown, select Contains.
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In the Enter Email field, enter the email address used by all the employees in your company. For example, if all your employee's email addresses end in "@mycompany.com" then enter this in the Enter email field. This ensures that all employees who have an email address containing "@mycompany.com" will be added to the audience automatically.
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Click Save.